Internet Marketing Keyword Research
When creatiing a web site, or exploring options to build a new web site, it is helpful to know which keywords are popular. Since there are millions of daily web searches there are powerful keyword knowledge sources available to you.
By accessing each of these keyword research tools, you can determine which keywords are the most highly searched.
- Google Zeitgeist: Google.com offers the Google keyword research database and several formats: Google Trends - For a broad look at search query data, enter up to five search terms to see relative popularity over time. Trends for Websites - Google Trends for website traffic data. Type in a website address to see visitors by region and related sites visited. Insights for Search - A deeper dive into search query data for marketers and power users. Create your own lists of "most popular" and "fastest rising" queries for different geographic regions over time and by topic. Hot Trends - The top 100 fastest-rising search queries right now (U.S. only). Updates throughout the day.
- Ask IQ: Ask.com offers keyword search results by several categories, including a feature where they show "Top Advancing Searches" which predicts upcoming searches like "Mother's Day," Superbowl, "Thanksgiving recipes," "ski tickets" and other seasonal variations.
- Dogpile SearchSpy: Dogpile.com offers filtered and non-filtered live search results. While there is no cumulative tally, it is a voyeuristic to what people are looking for at that very moment.
- MetaCrawler MetaSpy Metacrawler.com shows popular searches on their main page.
- Google Trends: Google.com shows keyword trends. They also offer a feature where you can change the date of the keyword trend search to determine which keywords were popular on a specfic date. This is helpful if you are doing seasonal planning (snow shovels, suntan lotion).
- Lycos Top 50 Searches: Lycos.com has a information box on their main page showing the most popular kewyord searches for each week.
- Yahoo Buzz Index: Yahoo.com lists popular keyword buzz itmes and alos has a "Up & Coming" buzz feature as well. Yahoo Buzz breaks down the keyword buzz into science, entertainment, politics and more.
Happy keyword searching.